CPIA Rock the Trade Show FREE Webinar

Wed, May 06, 2015 - Wed, May 06, 2015


Are you doing enough planning for trade show success?

Trade shows are one of the the largest investment we make in marketing our businesses and it's one of the best opportunities we have in face-to-face marketing.

CPIA and UBM Canon are proud to offer our  ROCK THE TRADE SHOW webinar FREE to CPIA Members, on Wed. May 6, 2015 at 1:00 pm EST.


In this 45 minute webinar we will review the Top 10 Exhibitor Tips for Success:

    • Efficacy of trade show marketing
    • Thought leadership and branding
    • Selecting your trade show team
    • Exploring the hidden ROI of exhibiting
    • PEM: Plan, Execute and Measure strategy 

    Wed. May 7, 2015
    1:00 Pm EST

    Where: On-line (log-in information to follow)

    Price: Free for CPIA Members 

    Jim Beretta, UBM Canon
    For over 20 years, Jim has been a driving force behind marketing, digital marketing and search strategies within the capital equipment automation and engineering manufacturing sector.

    He is passionate about trade shows, and organic search in the business-to-business marketing mix and in delivering high return on investment for marketing efforts.
    Jim works with UBM Canon who owns and operates PLASTEX Toronto and is a speaker, and moderator at trade shows.

    Carol Hochu, CPIA President   & CEO

    If you have any questions about the webinar please contact:

    Jim Beretta
    UBM Canon, Cambridge, ON
    Tel. 1.289.971.0534

    If you have any questions about exhibiting at this year's PLAST-EX Toronto 2015 trade event please contact:

    Tom Sockett
    UBM Canon
    Tel: 416.863.5782
    Cell 289.971.0532